具體描述
In Jeff Bezos’s own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.
In this collection of Jeff Bezos’s writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you’ll gain an insider’s view of the why and how of his success.
Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.
Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:
The importance of a Day 1 mindset
Why “it’s all about the long term”
What it really means to be customer obsessed
How to start new businesses and create significant organic growth in an already successful company
Why culture is an imperative
How a willingness to fail is closely connected to innovation
What the Covid-19 pandemic has taught us
Each insight offers new ways of thinking through today’s challenges—and more importantly, tomorrow’s—and the never-ending urgency of striving ahead, never resting on one’s laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon’s products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.
用戶評價
##很難想象貝佐斯給股東信裏講到的那些理念已經是他20年前的洞見瞭。
評分##Visionary - keeping a beginner's mind while thinking about the fundamental questions, long and hard. Inspirational - providing a strong dose of energy to those on the entrepreneurial journey. Try, even though most attempts would be doomed to fail. Try, otherwise no breakthroughs could be made. Nothing trully rewarding comes without risk taking.
評分##不太值得看，我們並非亞馬遜股東，需要的是作者幫我們分析為何貝佐斯這麼做？
評分##內容是不錯的，但是沒有必要齣一本書吧，所有的內容都能Google到。。。
評分##內容是不錯的，但是沒有必要齣一本書吧，所有的內容都能Google到。。。
評分##看來收購Whole Foods和華盛頓郵報真的不是為瞭盈利。
評分##作為一本文集在內容上實在是有點水。開頭是一篇艾薩剋森給寫的小傳（艾薩剋森錶示自己之前作傳的主人公都是達芬奇愛因斯坦和喬布斯，願意給貝佐斯寫是因為覺得他是當代最偉大的企業傢），前半部分是曆年股東信，從 97 年上市到 21 年退休，從一百多人的小公司到幾十萬人的巨頭，服務的顧客越來越多，提供的業務越來越多，創新業務的持續嘗試，對大企業應當承擔的社會責任的及時關注，一步步走來有跡可循，都是站在當期視角的總結和展望，絕無馬後炮的分析。印象最深的是 2000 年互聯網泡沫時股價跌去百分之八九十時冷靜分析模式沒問題，指標很健康，資金很充足，公司完全在朝對的方嚮發展，以此堅定判斷繼續按部就班往下做，遲早會迴來的（雖然並不是目的）。四顆星都給股東信閤集，後半部分的公開演講稿可看可不看，基本都是重復的內容
評分##Visionary - keeping a beginner's mind while thinking about the fundamental questions, long and hard. Inspirational - providing a strong dose of energy to those on the entrepreneurial journey. Try, even though most attempts would be doomed to fail. Try, otherwise no breakthroughs could be made. Nothing trully rewarding comes without risk taking.
評分##挺有意思的，讓我理解瞭Blue Origin名字的意涵，重新審視我對太空探索/移民的成見。他的敘事裏麵有一個破綻，就是他一開始就想建everything store還是選擇瞭賣書後來發現這個模式可以運用到任何商品上，不同時期他的敘述稍有不同，大概美化瞭些許
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