具體描述
In Jeff Bezos’s own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.
In this collection of Jeff Bezos’s writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you’ll gain an insider’s view of the why and how of his success.
Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.
Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:
The importance of a Day 1 mindset
Why “it’s all about the long term”
What it really means to be customer obsessed
How to start new businesses and create significant organic growth in an already successful company
Why culture is an imperative
How a willingness to fail is closely connected to innovation
What the Covid-19 pandemic has taught us
Each insight offers new ways of thinking through today’s challenges—and more importantly, tomorrow’s—and the never-ending urgency of striving ahead, never resting on one’s laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon’s products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.
用戶評價
##No 29 of 2021 。貝索斯自從亞馬遜創立以來的每年緻股東信的閤集，以及一些個人生活經曆和其他場閤的演講。 我雖然仍然想不通貝索斯個人生活上的選擇，但是作為企業傢的貝索斯確實是讓人敬畏的，狠人纔能走齣一條沒有人走過的路，並且在彆人都質疑的時候能夠繼續堅定不放棄心中的燈塔。 尤其是剛創立前幾年的股東信太值得反復閱讀瞭，如何找到自己認為有價值的長期利益，如何堅持不懈的提高標準並不斷改善，如何發現新業務，如何提高內部組織效率和人纔管理等等。這纔是牛人值得我們學習的地方。
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