The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.
While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children?
This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth.
Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?)
Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.
##Elevation, pride, insight and connection, more forward for one more step, creating memorable moments and special experience to customers, family and friends.
評分有些瞬間讓你充滿榮耀,有些瞬間則給你帶來影響一生的啓示。我們在某種程度上是被一些瞬間所定義,也許人生的意義在於體驗,而體驗,是可以設計的。
評分有些瞬間讓你充滿榮耀,有些瞬間則給你帶來影響一生的啓示。我們在某種程度上是被一些瞬間所定義,也許人生的意義在於體驗,而體驗,是可以設計的。
評分##Elevation, pride, insight and connection, more forward for one more step, creating memorable moments and special experience to customers, family and friends.
評分##大多數人是用最好最壞的時刻,結局來判斷總體的體驗。 Moments of elevation - insight - pride - connection.
評分##優點是淺顯易懂,缺點是這一類的書都是試圖用一個理論解釋所有現象,感覺是一個大標題下麵看瞭10個TED Talk要湊在一起證明moment的重要性。書裏麵大多數的案例成功之處,還是有各種原因的,作者就是用瞭moment理論來解讀。
評分##2018年完成的第一本書,贊!
評分##日課022:體驗設計學; 023 製造洞見時刻;024 設計齣來的榮耀;025 好關係的配方
評分##新年讀完的第一本書,中文譯名《強力瞬間》。原本期待對産品設計有所啓發,額外收獲團隊領導,親子育兒和親密關係的啓發,非常推薦。 ✨産品和服務:終峰定律,多數可遺忘少數很漂亮,決定瞭最終的體驗。 ✨製造洞見:設計親身體驗+短時間內完成+讓對方意識到。最後一點尤其適用於親子教育。 ✨設計榮譽感: 對彆人,經常性的認可,錶揚要真誠具體。團隊領導,Mentor push, mentees stretch. 通過高標準,指引方嚮和支持,幫助團隊成員成長。 對自我的成長,裏程碑思維,細分目標。 ✨良好關係的建立:響應=理解+接受+關心
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