This is the first step-by-step guidebook for successful innovation planning. Unlike other books on the subject, "101 Design Methods" approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
##框架清晰,比想象的还要详细,非常出色的工具书。对Junior Design Researcher 来说应该很有用。
评分##有一些方法过于理想化/理论了,不过整体来说还是很不错
评分##工具箱
评分##非常好的工具书,哪怕做管理咨询项目或者数字化实施项目,也都能用上
评分##也是一套方法“字典”工具书
评分##框架清晰,比想象的还要详细,非常出色的工具书。对Junior Design Researcher 来说应该很有用。
评分##也是一套方法“字典”工具书
评分##在Creative and Design Center随便翻阅,感觉和SRID课程内容很像,但感觉并没有什么意思,说得很虚,所以没有耐下心来仔细看…才发现大部分专业的书籍都是如此,都很虚很简单。
评分##nuclear arsenals for UX design
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