具體描述
Effectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Measuring the User Experience provides the first single source of practical information to enable usability professionals and product developers to do just that. Authors Tullis and Albert organize dozens of metrics into six categories: performance, issues-based, self-reported, web navigation, derived, and behavioral/physiological. They explore each metric, considering best methods for collecting, analyzing, and presenting the data. They provide step-by-step guidance for measuring the usability of any type of product using any type of technology.
. Presents criteria for selecting the most appropriate metric for every case
. Takes a product and technology neutral approach
. Presents in-depth case studies to show how organizations have successfully used the metrics and the information they revealed
用戶評價
##重視可操作性，也包含一部分統計內容。適閤零基礎上手
評分##To data scientists, the most relevant is chapter 2, but overall it covers a wide range of UX study from scratch. Some case studies seem to be outdated.
評分##重視可操作性，也包含一部分統計內容。適閤零基礎上手
評分##關於用戶研究來說講的足夠細緻瞭，需要實踐中檢驗下
評分##幾個metrics其實挺有用的，算是入門書裏很推薦的。
評分##重視可操作性，也包含一部分統計內容。適閤零基礎上手
評分##幾個metrics其實挺有用的，算是入門書裏很推薦的。
評分##幾個metrics其實挺有用的，算是入門書裏很推薦的。
評分##讀過中文版
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