Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.
##專業對口IT創業傢,交集不多不太適閤我
評分##……必看的
評分##不僅是一本很好的關於互聯網的小冊子,也是一本很好的關於創業的小手冊。
評分##産品開發的震撼教育級寶典
評分##神作不解釋。
評分##互聯網開發和管理者必讀
評分##神作不解釋。
評分##Every one can read a book.Everyone can come up with and idea. But the difference between you and every one else will be how well you execute. This book is all about great execution.
評分##一路顛簸的讀完