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编辑推荐

What makes a visionary company? This book, written by a team from Stanford's Graduate School of Business, compares what the authors have identified as "visionary" companies with selected companies in the same industry. The authors juxtapose Disney and Columbia Pictures, Ford and General Motors, Motorola and Zenith, and Hewlett-Packard and Texas Instruments, to name a few. The visionary companies, the authors found out, had a number of common characteristics; for instance, almost all had some type of core ideology that guided the company in times of upheaval and served as a constant bench mark. Not all the visionary companies were founded by visionary leaders, however. On the whole, this is an intriguing book that occasionally provides rare and interesting glimpses into the inner workings and philosophical foundations of successful businesses. Recommended for all libraries.

内容简介

Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?"

Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.

作者简介

Jim Collins is a student of companies—great ones, good ones, weak ones, failed ones—from young start-ups to venerable sesquicentenarians. The author of the national bestseller Good to Great and coauthor of Built to Last, he serves as a teacher to leaders throughout the corporate and social sectors. His work has been featured in Fortune, BusinessWeek, The Economist, USA Today, and Harvard Business Review.

精彩书评

"Built to Last...is one of the most eye-opening business studies since In Search of Excellence
-- Kevin Maney, USA Today

"A must read for any CEO who aspires to create a great company."
-- T.J. Rodgers, President and CEO, Cypress Semiconductor Corp.

前言/序言

Built to Last基业长青 英文原版 [平装] 电子书 下载 mobi epub pdf txt

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非常划算啊！支持京东。书也不错。

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这是我想买的书籍！

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书籍的好处在于，困囿于现实，你身边是不可能结识像书里那么多优秀的人和事。然而，书籍给了你一条接近他们的途径。我们在现实生活中的经验往往是片面的、成点状的，你可能会因为一两次经历而顿悟出一两个弥足珍贵的道理，但很快，像以前很多次一样，激动了一两天，你马上就忘却了，以前该怎样还是怎样。原因在于，他们只是你脑海中零散的存在，并没有成为一个完整的知识体系，支撑着你，形成你的信仰。

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包装好 送货快 给公司买的 这下有的看了

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不仅如此，书籍还能带给人经验的补充——一个人不可能经历多重的人生。

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包装看起来很好，包得很用心，相信货一定很好，谢谢了！

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经典书籍，内容没得说。书的质量也还可以～

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还不错，包装也比较完善，外面有塑封膜，看着还行，还没拆开看，等看完再来追加评价。

评分☆☆☆☆☆

课上老师推荐的读物，经典

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