Symbols in Graphic Design

Publisher / SendPoints

ISBN /

Binding / Hardcover

Trim Size / 215 × 280mm

Pages / 224

Language / English

As the greatest visual invention, symbols are essential and universal in human communication. In modern graphic design, other than the prominent logos and the highly functional icons, additional graphic symbols are acquiring special attention as it simplifies and enriches creative expression. In the belief that these graphic symbols reflect a bigger world of imagination, this book aims to decode the messages that they carry and expose the thoughts and design thinking behind the motif.

符號作為偉大的視覺發明，已成為人類信息傳達的一個具有普遍性的重要元素。在現代平麵設計中，除瞭顯著的標識和高度功能性的圖標，越來越多設計師把注意力放到瞭一些輔助性的、同樣有著象徵性的平麵符號元素上，它們簡化並豐富瞭視覺錶達，摺射齣一個更大的想象世界。因此本書試圖為這些符號解碼，以觀其設計主題下隱匿的想法和設計思維。