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《跨文化交際》針對的學生群體是具有中學英語基礎的大學生，既適用於英語專業一、二年級學生，也適用於具有中學英語基礎的非英語專業學生和英語愛好者學習。本書具備以下主要特色：
*遵循瞭全新的教學理念
依托學生密切關注的跨文化交際的內容，結閤跨文化交際知識組織學生進行語言交際活動。
*涉及瞭係統的跨文化交際內容
涵蓋跨文化交際學的基本知識和文化認知、文化衝突等內容，討論瞭不同語境下的跨文化交際。
*引進瞭真實的教學材料
真實、地道的語言材料，穿插瞭大量的插圖、照片等真實的視覺材料，錶現手段活潑，效果生動直觀。
*設計瞭新穎的教材闆塊
多樣的闆塊設計促使學生積極思考、提問、探索、發現、批判，培養自主獲得知識，發現問題和解決問題的能力。
*提供瞭多樣的訓練活動
打破瞭傳統教材單調的訓練程式，幫助教師設置真實的語言運用情境，培養學生語言綜閤運用能力。
*推薦瞭經典的學習材料
在每個章節的最後部分嚮學生推薦經典的書目、影視作品、名詩欣賞以及英文歌麯等學習資料，使教材具有瞭彈性和開放性，方便不同院校不同水平學生的使用。

目錄

unit 1 an introduction to intercultural communication
text a intercultural communication
text b the importance of training intercultural communication awareness
text c the era of intercultural communication
text d stereotypes： an intercultural no-no
text e chinese and american understandings on friendship

unit 2 understanding communication
text a components of communication
text b features of communication
text c how long does it take to say i'm getting married （i)

unit 3 verbal communication （i)
text a cultural differences on lexical level
text b translation and cultures
text c how to improve verbal communication

unit 4 verbal communication （ii)
text a compliments in chinese and american english （1)
text b compliments in chinese and american english （2)
text c how to address people.'?
text d conversation and culture

unit 5 nonverbal communication （i)
text a nonverbal communication
text b making a gesture
text c every body' s talking
text d top 10 nonverbal communication tips

unit 6 nonverbal communication （ii)
text a how big is your space bubble
text b time sense： polychronicity and monochronicity
text c eye contact

unit 7 cross-gender communication
text a gender differences in communication
text b six principles for effective cross-gender communication
text c gender issues

unit 8 understanding culture
text a what is culture?
text b features of culture
text c how long does it take to say i' m getting married （ii)

unit 9 cultural diversity
text a the basic unit of society： the individual or the collective?
text b family structure
text c friendship of american style

unit 10 cultural influence on perception
text a shakespeare in the bush
text b generalizations and stereotypes
text c american stereotypes of china

unit 11 culture shock
text a culture shock
text b how to survive culture shock
text c can you survive reverse culture shock?

unit 12 cultural differences in education
text a classroom expectations
text b 15 important cultural differences in the classroom
text c classroom culture

unit 13 cultural differences in etiquette and protocol
text a international gift-giving etiquette
text b business card etiquette
text c how tipping works

unit 14 cultural differences in business negotiation
text a cross-cultural negotiation
text b how to steer clear of pitfalls in cross-cultural negotiation
text c the top ten ways culture affects negotiating style

unit 15 developing intercultural competence
text a a four-step approach to intercultural communication training
text b developing intercultural communication competence
text c cultural awareness
參考答案
主要參考文獻

前言/序言

跨文化交際 下載 mobi epub pdf txt 電子書

評分☆☆☆☆☆

　　真實、地道的語言材料，穿插圖錶、照片等真實的視覺材料，錶現手法活潑，效果生動直觀。

評分☆☆☆☆☆

　　幫助讀者瞭解英國各段曆史時期的重大事件，係統介紹英國曆史文化發展背景。

評分☆☆☆☆☆

不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧

評分☆☆☆☆☆

　　以英國曆史文化發展為綫索，展現英國各段曆史進程中的國傢概況，既訓練語言技能，也豐富相關知識。

評分☆☆☆☆☆

評分☆☆☆☆☆

評分☆☆☆☆☆

　　培養學生綜閤運用語言和知識進行溝通的能力、邏輯思維能力和探索求知的能力。

評分☆☆☆☆☆

　　•推薦瞭經典的學習材料

評分☆☆☆☆☆

不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧不錯吧

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