具体描述
图书基本信息
Strategic Sourcing and Category Management: Lessons Learned at Ikea
作者： Magnus Carlsson;
ISBN13： 9780749473976
类型： 平装(简装书)
语种： 英语（English）
出版日期： 2015-08-03
出版社： Kogan Page
页数： 248
重量（克）： 353
尺寸： 23.3934 x 15.5956 x 1.3208 cm
商品简介
Widely admired for its purchasing strategies, Ikea revolutionized the thinking and execution of procurement departments across the world. By means of case studies, interviews, practical examples, and comparisons with other leading companies, Strategic Sourcing and Category Management examines the guiding principles behind category-based sourcing, the practicalities of implementing it, and how businesses can realize its benefits.
The book answers four critical questions:
--When is category management a profitable method and why?
--How do category teams create real results?
--How can category management be organized and implemented effectively?
--What makes the difference between success and failure?
Connecting theory and practice, this book is an invaluable resource for procurement and purchasing professionals in any industry.
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